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  • Writer's pictureBrian Fleming

What the hell is a brand?

Updated: Nov 2, 2018

What, exactly, is a brand? Why does your small business or start-up need one? What does it do? What is a brand strategy?

These are some of the topics covered in Lesson 3 of our comprehensive 20-part course on strategic branding and marketing for small businesses, start-ups and solopreneurs.

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